ART DIRECTION & UX/UI
Migrate and update an existing blog written by women in the academy by creating a new logo and WordPress Interface.
I developed a stylish and graceful take on the ampersand, and paired it with a bold sans serif typeface with plenty of white space throughout.
A crisp, modern WordPress template resembling a classic Editorial format was used to showcase the essay structure of the original blog. Multiple search tool widgets were utilized to help users search and access the database of 400+ articles and essays.